So,
you have finally decided to put up a new website. Instead of taking a
plunge right away into this project, you can save yourself both money
and time when you consider these 6 important factors you need to keep
in mind.
What’s
Your Objective?
It
may sound a bit obvious, but it is a must to have a clear and
definite objective for your new website. Do you wish to establish an
online presence for your business? Will it be for personal use?
Without an objective, it will be impossible for you to get started.
Look
for Examples
Try
to check the website of your competitors, or look for websites that
caught your interest. This will help you not just in narrowing your
objective but also in giving you a good idea of what kind of design
and style you would like for your new website.
Pay
Attention to Branding
With
no branding, your website will never have its own identity. You still
need branding even for websites meant for personal use. For bigger
companies, it refers to logos and other existing branding materials
you already have. On the other hand, you can also come up with
something new to modernize or spruce up your existing brandingidentity.
Don’t
Forget Content
It
is undoubtedly the most crucial factor to enjoy a quick turnaround.
If you already have an existing website and you are contented with
its content, it’s perfectly fine and you can just transfer copy. If
you don’t have any content at all, getting some could help. You can
choose to write it yourself or hire someone to do it for you. Good
content can help create a site map which serves as the basis of
websites.
Color
Scheme
The
color scheme for your website could coincide with your business
brand, or you can choose something different for your website. While
colors are not really that important, it will be great if you get a
feel of what you want to achieve right from the start. Pick colors
that will complement and blend well with each other.
Images
and Videos
Finally,
consider the images and videos you will use on your website. Was
there ever a time you find yourself in a website completely bare of
images. For sure, there was never such a time. Images of the
products, your team members, your business premises, and just about
any image related to your company or website can be very useful. More
personable images are always better. You can opt for stock photos,
although these might not be a good idea all the time, especially if
you like your site to be specific and individual to your company
alone. It is also important for your images to be updated so when you
revamp your old site with old images, it is recommended to get a
professional who can take top of the line and updated images and
state of the art videos.
These
are just some of the many factors you have to consider when you build
and design your website.
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